Followers show the number of followers the influencer has at the moment and followers' growth within the last 30 days. The update occurs on a daily basis.
For brands and marketers, the Followers metric provides a quick snapshot of a creator's current audience size alongside their recent growth momentum. A rising 30-day follower count can indicate that a creator's channel is gaining traction, which is useful context when comparing creators or assessing whether a Twitch influencer is growing their reach at the time of a campaign.