The Campaigns tool is an end-to-end influencer marketing management hub that lets you plan, execute, and track influencer campaigns; all from one place. Instead of jumping between spreadsheets, email threads, and separate tools, everything you need is centralized in a single workflow. For a quick overview of how campaign management works, see A Quick Overview of Campaign Management.
Here's what you can do with the Campaigns tool:
Reach out to influencers at scale — message multiple influencers at once without sending each one individually, saving time during the outreach phase.
Automate contracts and payments — skip the manual back-and-forth by handling agreements and payments directly through the platform.
Track content automatically — once influencers post, their content is tracked without you having to monitor it manually.
Control your approval flow — choose whether content needs your sign-off before it goes live, or let influencers publish independently based on your workflow.
Equip influencers for success — share promo codes, tracking links, and product sample details directly through the platform so influencers have everything they need from day one.