Sequences allows you to create a full chain of follow-up emails to maintain communication with influencers effortlessly.
You can apply sequences directly from the message editor from any place of communication (Influencer Discovery, My Network, Campaigns, or Messages) by clicking the Template/Sequence button.
To create, edit, or delete sequences, please visit the Messages tool and click the Sequences button.
How to Create a Sequence
To use Sequences, please ensure you have connected your work email in Account Settings. Then, click the New Sequence button in the Sequences section for the editor window to appear.
Initial E-mail
Name the Sequence for convenience, and add a subject for this initial e-mail. Every email in a sequence has a separate subject for better engagement.
Fill the body of your message with all of the information you want to share. To craft an email even faster, please use the Templates or the Insert option with auto-filling fields that change depending on the recipient.
We automatically save the initial e-mail, so you can go ahead and click the Add Follow-up email button to add the next item in the sequence.
Follow-Up E-mails
The Follow-up email has the additional, Send in section, so you can select when exactly an influencer receives the follow-up query. The time you select is within your time zone.
After filling in the subject and body, you can proceed to the next email for this sequence.
One sequence can contain up to 5 emails. This limit is based on our research and analysis of campaigns: 5 is sufficient for reaching out to influencers with an offer and getting them interested.
Once you've created all of the emails for a sequence, click the Save sequence button and share it with your team if necessary. It will appear in the Sequences section of the Messages tool, where you can edit and delete it.
When shared with the team, every member has the sequence in their Messages and can edit or delete it.