HypeAuditor AI Search is a machine learning model designed to find creators that match specific queries and improve the accuracy of overall Influencer Discovery results.
HypeAuditor engineers developed the proprietary technology with embeddings and vectors at the heart of how the AI Search understands and compares creators. Each account's content is transformed into a numerical vector, capturing key information like style, topics, and audience. These vectors make it possible to find and rank similar accounts quickly and accurately during search.
The algorithm supports advanced filters and enhances results by utilizing image and caption recognition and full-text search in account titles and descriptions.
AI Search is currently available for Instagram, YouTube, and TikTok discovery.
For marketers, AI Search removes the need to manually combine filters or guess the right keywords. Simply describe your campaign goal or target audience in plain language, and the algorithm surfaces the most semantically relevant creators — helping you find strong matches faster and with greater precision.
Simply enter your request and let the algorithm pick the most relevant creators for you!