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How are video views counted?

Learn how HypeAuditor calculates the 30-day video view average for a YouTube channel and why this figure may occasionally appear negative.

Written by Iren

The metric shows the first 30-day view average based on the last 10 videos. It helps you predict how many views a video on this channel will receive after 30 days.

HypeAuditor compares this number with a previous period to help you understand how a creator performs over time.

Why can the number of views be negative? In some cases, the 30-day view count may appear negative. This happens when YouTube retroactively removes views identified as spam or bot-generated after HypeAuditor has already recorded the initial count, causing the calculated delta to drop below zero.

Why does this metric matter? The 30-day view average gives brands and marketers a reliable baseline for estimating how much exposure a single video on this channel is likely to generate. By comparing it with the previous period, you can quickly assess whether a creator's content is gaining or losing traction.

See also: Average views per video and per short for a related metric that reflects the median view count across all videos in a given period.

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