Similar Influencers feature is an effective way to reach new people who are likely to be interested in your business because they're similar to the audience of your best-performing creators.

We identify the common qualities of influencers and their audiences and provide you a list of similar accounts considering:

  • Influencer category and keywords that describe their content the best

  • Audience country. Similar accounts have the same top-1 audience country

  • Audience age and gender distribution.

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