Similar Influencers feature is an effective way to reach new people who are likely to be interested in your business because they're similar to the audience of your best-performing creators.
We identify the common qualities of influencers and their audiences and provide you a list of similar accounts considering:
- Influencer category and keywords that describe their content the best
- Audience country. Similar accounts have the same top-1 audience country
- Audience age and gender distribution.