Post Frequency
What does Post Frequency in Brand Mentions section stand for?
Anna Komok avatar
Written by Anna Komok
Updated over a week ago

Post Frequency shows an overall number of posts per week. 

It's essential to keep post regularity on the same level, nevertheless, it's not recommended to spam the audience with 5 posts per day. 

Select influencers who don't post too frequently (around 5-6 times a week). In case a blogger is posting several times a day, it is good to agree for an advertisement post to be the only one of the day, as it will increase engagement. It is better to avoid those who advertise a product in every post. On average, there should be more regular content than advertising.

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