All report data is recalculated every 30 days to detect new trends and behavioral patterns.
However, major metrics are updated on a daily basis. This means you can rely on daily-refreshed metrics for timely influencer monitoring and campaign tracking, while the full 30-day recalculation ensures deeper trend and behavioral pattern analysis.
Metrics that are updated daily are:
Followers number
Views Avg
Post frequency
Growth graph
AQS
Estimated Reach
What to do when data looks outdated
First, check whether the affected value is one of the daily-updated metrics listed above. Other report data is recalculated every 30 days, so different sections can show different refresh dates.
When reporting a possible data issue to the HypeAuditor Support team, include:
A link to the TikTok profile;
A link to the HypeAuditor report;
The metric or section that appears outdated;
The value shown on TikTok and the value shown in HypeAuditor;
A screenshot and the date the difference was observed.
If an audience-demography section is missing rather than outdated, see Why is audience demography unavailable for one of the TikTok accounts I want to check?.